No Ads for Tele2 Subscribers Using Wi-Fi in St. Petersburg Metro
15 October 2019MaximaTelecom is ramping up its cooperation with the mobile operator Tele2. With their joint tariff, Online Everywhere, Tele2 subscribers will be able to use Wi-Fi in St. Petersburg Metro without advertising or authorization.
Users signing up for the tariff will receive an SMS with detailed instructions on how to activate the “Like Home” service. The service can be activated before 22 January 2020. Premium access to MT_FREE network will be available for one year after activation.
The Online Everywhere tariff is just one aspect of the extensive cooperation between MaximaTelecom and Tele2. In 2018 and 2019, the partners launched a similar offer in Moscow. Tele2 subscribers could disable advertising when connecting to the Moscow subway Wi-Fi network until the end of the year.
“Seamless access to the public Wi-Fi network in the subway is a unique competitive advantage for the mobile operator. This is proven by successful cooperation between MaximaTelecom and Tele2 in Moscow, where tens of thousands of new mobile subscribers received free access to MT_FREE network without advertising. The partnership enables MaximaTelecom to increase Wi-Fi penetration in the subway and customer loyalty, while Tele2 benefits from getting new subscribers”, Igor Kalyuzhny, CEO MaximaTelecom North-West, remarked.
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